You run a meal kit service, but your business isn’t growing? Why? People don’t like your food,or the competition is too stiff? If it’s the latter, then we have a few tips that will give you an edge.
Following we are going to discuss some creative practices, you can introduce in your work structure, and give your business a much-needed boost.
Improve Your Packaging, and Overall Hygiene
Invest in better packaging, and make sure there won’t be any spillage, and the food will remain in its place. The package should offer insulation, and keep the food warm or cold and help it maintain its presentation so it remains just you would serve it in dine-in.
Make sure your food storage compartment is clean to maintain, and keep your standards high. When you deliver to thecustomer, your packaging is the first impression. Therefore, invest in paper boxes, and bags, and use these to remind customers of your brand (and high standards).
Promote healthy meals delivery with the use of premium packaging material, and show your customers that you care about their health.
Get a unique logo, and have it in the bag, and packaging (or at least one of them). Use the logo to promote your business, and create a presence in your marketplace. If you have a social marketing campaign, having a logo will benefit your effort significantly.
Add More Value to Your Delivery
An effective measure of success is standing out from the rest of your competition. Therefore, you need to add value to your service and make it unique/better as compared to what your peers offer. There are many examples of how you can make yourself stand out by adding more value to delivery service.
For example, you can offer a complimentary side dish. You can also add a sample of something new, or soon to be launched menu item. Give it and let the customers try, and give their feedback.
Your customers will feel appreciated;it’s not because they got free food. Instead, they appreciate the fact that you value their feedback, and asked for their opinion on food.
Online Delivery System
If you lack the workforce to take care of delivery, you can outsource to an outsider logistic company. Don’t worry;many reliable logistic services would love to work with you and take care of order deliveries. Just keep an eye on the delivery operation with the use of an online ordering system.
Online ordering systems let you monitor and manage delivery operations as delivery timings are very important for customers. They don’t want to receive their food after their lunch break. So you need to keep a close eye on the delivery system to make sure your customers receive their lunch in a timely way.
So, hire a third-party company for delivery and keep a close eye on delivery time and routine to assure deliveries are completed in a timely way. Yes, it’s your responsibility to assure the stompers receive their food in top notch condition